In a country like ours, film stars and celebrities have enormous reach and influence on their audiences and are appreciated and seen by their fans. When it comes to Deepika Padukone, she is the star who fits that description best! She is an actress who has established herself as a name for herself in this industry.
Her off-screen personality is also something that everyone – from teenagers to elders – admires her.
So naturally, it turns out that it is not only for the filmmakers, but also those in the advertising world, who have a laser-focused vision on her and her star-power.
Apart from a well-known denim label that has recently signed on to her, Deepika Padukone has also been signed by 3 other big brands in the last few months. Advertisements from some of the big brands are also reportedly in the pipeline and are expected to be announced soon.
A source shared:
Deepika Padukone has always been the go-to person for major brands because of her ever increasing popularity and superstardom, her fan following and her consistent numero uno position in showbiz. So, it’s not surprising to see such a range of major brands signing her on as their brand endorser and investing in her.
Speaking about herstature in the industry – not only here, but also internationally – a trade analyst says:
It’s not just because of her successful movies, like Cocktail, Chennai Express, Ram-Leela, Bajirao Mastani, Padmaavat but also her international projects and talked about appearances at Cannes that escalate her stature. Noteworthy brands love to associate with her name as it brings the trust and credibility factor to the table.
The source also adds that a major brand is set to announce her as their brand ambassador very soon.